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Google Map Listings And How To Dominate Online and Acquire more customers.

September 30, 20229 min read

Google Map Listings And How To Dominate Online And Get More Customers.

Content:

  • Introduction

  • What are google map listings?

  • How To optimise your google map listings.

  • The benefits of optimising your google map listings.

  • How to get more google reviews for your business.

  • How to promote your google map listings.

  • Conclusion

Introduction:

Google Maps is the most powerful tool for SME business owners who want to dominate their local area, and specific industry while blowing their competition out of the water. Many businesses underestimate the powerful features and benefits of Google map listings that can be used to help them be found online.

One such feature is the ability to list your business on Google Maps, which helps with google searches and in turn allows you to dominate your competitors.  Don't believe me, well in this article, we'll show you how to list your business on Google Maps and how to dominate in your local search results.

Listing your business on Google Maps is a great way to get found by potential customers in your local area.

It's also a great way to get in front of your competitor's clients and win them over. When you list your business on Google Maps, you'll be able to provide key information such as; your business hours, contact information, and website. Most recently on google Maps listings, you can include your products and services. Add photos and videos, which can help potential customers learn more about your business and show your personality and business heartbeat. Making you stand out.  Before we need to share that soul on our website but not anymore.

Even more critical is being able to communicate in real-time with a potential customer or like some of our clients, their customers are booking straight into their calendars or being updated via their Google Business Profile.

Google Map Listings And How To Dominate Online and attract more customers.

What are Google Map Listings?👊

As the name suggests, Google Map Listings are simply listings on Google Maps. These can be created for businesses, organisations, or even individuals. Anyone can create a listing, but businesses and organisations will usually want to claim their listing in order to have more control over the information that is displayed.

Creating a listing is free, and only requires a Google account. Once you have a listing created, anyone searching for your business on Google Maps will be able to see it.  But more importantly, anyone searching for a service, product or category will be able to discover your business. This allows new prospects to find you online, easily and free.

And with most searches being done via a mobile device, adding 'soul' to your Google business listings via photos, articles, products and some of the great new changes google is bringing to life to help support the user experience.

This can be a great way to attract new customers, as your listing will show up right when they are looking for a related product or service in the SERP. And if you are spending money on ads, you need to STOP until you get this right.

To get the most out of your Google Map Listing, it is important to ensure that all of the information is accurate and up-to-date. You should also make sure to use relevant keywords to help potential customers find your listing more easily. Taking these steps will help you dominate the search results and attract more customers!


How to Optimise Your Google Map Listing.

As a business owner, you are now discovering the benefits that appearing in Google Map Listings is crucial to reach new customers and streamlining communication with current customers. But did you know that there are ways to optimise your listing so that you appear higher in search results? Here are some tips on how to dominate the Google Maps listings:

1. Use keyword-rich titles and descriptions.

Make sure your title and description include relevant keywords for your business. This will help your listing appear higher in relevant searches.

2. Add photos and videos.

Google Maps listings with photos and videos tend to perform better than those without. Adding multimedia content can help your listing stand out and attract more attention.

3. Encourage customer reviews.

One of the best ways to improve your ranking is by getting positive customer reviews. Encourage your happy customers to leave reviews on your Google Maps listing.

4. Optimize your website for local SEO.

Make sure your website is optimized for local SEO so that it appears higher in relevant searches. Include local keywords, contact information, and map embeds on your site to help improve your ranking.

By following these tips, you can dominate Google Maps listings and reach more customers than ever before!

The Benefits of Optimising Your Google Map Listing

As a business owner, you know that appearing in Google Maps is essential to reach new customers. But did you know that investing time in optimising your Google Map listing can result in even more visibility and higher click-through rates?

Here are some benefits of optimising your Google Map listing:

1. Increased Visibility


When you optimise your listing, you increase your chances of appearing in the Local Pack, which is the section of Google Maps that displays three local businesses. This is especially important if you’re a small business or new business, as appearing in the Local Pack can give you a major boost in visibility.

2. Higher Click-Through Rates

Investing time in optimising your listing also pays off when it comes to click-through rates. A well-optimised listing is more likely to appear higher in search results, which means more people will click on it. And once people click on your listing, they’re more likely to visit your website or call your business.

3. Better Reviews and Ratings

Another benefit of optimising your Google Map listing is that it can lead to better reviews and ratings. When potential customers see that you have a high rating, they’ build like, know and trust.


How to Get More Google Reviews for Your Business

Are you looking for ways to get more google reviews for your business? If so, then you should definitely consider using Google Maps. Here are some tips on how you can use Google Maps to get more reviews:

1. Add your business to Google Maps. This is the first and most obvious step. If your business isn’t on Google Maps, then it’s not going to show up when people search for it.

2. Make sure your business information is accurate. When potential customers see your listing, you want them to see accurate information (such as your address, phone number, hours of operation, etc.). This will help build trust and make it more likely that they’ll do business with you.

3. Use keywords in your listing. When people search for businesses on Google Maps, they often use keywords. By including relevant keywords in your listing, you can increase the chances that your business will show up in search results.

4. Encourage customers to leave reviews. One of the best ways to get more reviews is to simply ask your customers to leave one. But the more you get, the more google likes it, because they consider this user generated content. You can do this by sending an email or providing a link on your website. Or if you really understand the value that reviews make you may want to consider an automated system, with follow ups. We like this the most because it becomes effortless for your business, helps with branding and definitely gets your more clients. 

5. Make sure to answer your reviews. Consider this, would you invite someone into your home and then not speak with them? So why would you allow someone to leave a review and not give them the time to say thanks?

How to Promote Your Google Map Listing

As a business owner, you know how important it is to have a strong online presence. One way to make sure your business is visible online is to create a listing on Google Maps.

Creating a listing on Google Maps is easy and free. Plus, it puts your business in front of millions of potential customers who use Google Maps every day.

Once you create your listing, there are some things you can do to help promote it and ensure that it appears as high as possible in search results.

Here are some tips for promoting your Google Map listing:

1. Use keyword-rich titles and descriptions. When creating your listing, be sure to use keywords that describe your business and what you offer. This will help potential customers find your listing when they search for those keywords on Google Maps. As an example: Plumber. And a subtitle could be drains, Evap coolers, water leaks, hot water systems.

2. Add photos and videos. People are more likely to click on listings that have photos or videos attached. Add some visuals to your listing to make it more appealing to potential customers. This also show credibility. By popping up a photo of the latest hot water system you installed, it show you love what you do and the photo shows, brand, finished product, how the job was left and so much more.

3. Encourage customer reviews. Customer reviews are guaranteed to improve your ranking on Google Maps. Ask satisfied customers to leave positive reviews on your listing, and respond to any negative reviews promptly. As a side note, a negative review can be one of your best. So don’t be scared. People like to see how a business owner responses to issues and your answer will tell them a lot.

Discovering these and keeping up to date with the changes Google is making can keep you ahead of your competition and high in the search results for your business. Helping you get a better ROI on any ad spend and building your organic reach.

Conclusion

Google map listings are a great way to increase your online visibility and reach more customers. By following the tips in this article, you can make sure that your Google map listing is optimised for maximum impact.

Claiming and verifying your listing, adding photos and videos, and using keywords effectively are all great ways to improve your ranking on Google Maps and attract more attention from potential customers.

So get started today and see how you can dominate the competition!

If you’d like some help with yours, we are here to help. You can contact us at [email protected]


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Tanya Somerton

Tanya is the Chief Review Office at Reviewly. Tanya's passion is to share her knowledge and make the lives of other business' owners easier.

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